Jay is also the fiefdom of Bill Stenger,
mountain manager and part owner. In being a true Vermont mountain czar, Mr. Stenger has imprinted himself into Jay Peak and Vermont's Northeast Kingdom. Nothing happens at Jay Peak without Mr. Stenger's
personal approval or order and his influence is felt throughout the Kingdom. The personal management style is reflected in Mr. Stenger's penchant to pitch in, whether it is to bus tables in the
cafeteria or check tickets at a lift. On a day when the cafeteria in the main lodge is chilly, the giant fireplace may not not be lit until Mr. Stenger orders it so. The day
I was there it wasn't lit until around 3:00 PM, just as people were leaving. This is not forgetfulness on Mr. Stenger's part, but deliberate. The fire can only be lit when the wind is right,
otherwise the cafeteria would be filled with smoke. But, alas the visiting skier is unaware of the problem and leaves feeling like the mountain doesn't care about its guests.
Of course, you get what you pay for, and Jay's prices are a far cry from those of a Killington or Stratton. Like many businesses in the Northeast Kingdom, Jay has struggled in the past to make
money. It is not that easy for a mountain manager to compete. One part of the market (Canadians from Quebec and Ontario) has a dollar worth around 64 cents and the other must be persuaded that
Jay is worth the time it takes to travel to the northeastern tip of Vermont.
Timothy Palmer-Benson Editor - Publisher nobullski-vermont.com December 27th, 2000
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